A mosaic of diverse Australian nature
JANE DU RAND: GREEN, RED & BLACK EXHIBITION
‘Green, Red and Black’ features a collective ceramic installation by artist Jane Du Rand capturing the ever-evolving Australian natural landscape.
Ipswich Art Gallery 4 March – 14 May 2023
Thousands of glazed tiles reconstruct the artist’s experience of the bush, rainforests, red desert plains and bushfire-stricken ash.
The identity and accompanying graphic language for the exhibition harness the mosaic layout, colour and detail of the artist’s work to create a systematic layout that can be applied creatively across a suite of print and digital marketing collateral.
The audience gets a sneak peak of the work and the intriguing combination of tile images invites curiosity, and impetus to experience the exhibition.
The title interacts with imagery of the tiles which conveys their beauty and individuality. Elements such as a playful bird popping out hint at the 3-dimensionality of the tiles.
The result is a successful audience building campaign for a unique opportunity to immerse yourself in the stunning natural landscapes of Australia as seen through Jane Du Rand’s eyes.
SCOPE
Exhibition Identity and Marketing
CLIENT
Ipswich Art Gallery
PHOTOS
Carl Warner
Relevant Projects
YOU + US
YOU + US
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